The Oakley Mobile Blog

BBC Podcast: The App Industry
Friday May 31, 2013

 Bottomline

Broadcast live on Radio 4's Bottom Line, Evan Davies talks to three App entrepreneurs (or 'Appreneurs' as he calls them) about what it's like to work in a market where traditional business models do not apply.

Discussing the fusion of technology and art, routes to market, the love-hate relationship with Apple and how to successfully market £10 apps, Evan and his guests discuss the possibilities and the challenges of an industry that didn't exist a few years ago.

We thoroughly enjoyed it…we hope you do too.

Click here to listen to 'The Bottom Line: The App Industry' podcast now.

Written by Jaina K at 00:00

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